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Document Details :
Title: Rethinking Cultural Contacts
Author(s): ULF, Christoph
Journal: Ancient West & East
Volume: 8 Date: 2009
The term culture and the notion of cultural contact as an affair of cultural superiority have come under debate. It seems now hardly tenable to think of cultural contacts without taking into account the whole chain of exchange: producer, transmitter and recipient. If cultural exchange is a meaningful process of exchange of goods and ideas between all people involved, its analysis faces a very complex world. The attempts to tackle it lack an approach by which it can be analysed and explained comprehensively. This paper therefore offers a model to outline the various forms of cultural contact and explain how and why foreign goods and ideas were taken on, and in which kind they were changed in shape and meaning.