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Document Details : Title: Branding Athens at a Time of Crisis Subtitle: A Semiotic Analysis of the Current Tourism Campaign of the Historic City Author(s): POULIOS, Ioannis , SENTERI, Efthymia Journal: Pharos Volume: 21 Issue: 1 Date: 2015 Pages: 37-56 DOI: 10.2143/PHA.21.1.3146862 You can download this article as part of your online subscriptions as a registered user from If you want to order a back-issue of this journal, click here |